Email Marketing

Engage with your customers on a regular basis to improve LTV and build loyalty.

Connect with your customers…

Customer email lists are one of the most successful ways of generating repeat business, but you have to be careful not to offend anyone! People are very sensitive about spam these days, and you need a professional program and list manager to ensure that your email is only going to those who want it.

Utilizing a double opt-in subscription process with one-click out is the best way to keep your list clean, and keep your customers happy. Double opt-in means that the customer has to enter their email to the list and then reply to an automatically generated email letting them know that they are being added. The customer can then remove their email at any time by clicking on an automatically generated link at the bottom of every email they receive.

Of course, the next step is to create and design compelling email creatives and offers that speak to customer loyalty through good merchandising, calls to action and advanced segmentation. It is critical to provide new email content for every send, and the best way to get a positive reaction is through exclusive offers including free shipping, discount codes, sneak previews on new merchandise and advanced sale alerts.

Our design team is equipped to create powerful emails that conform to all the latest code standards in many of the most popular mailing-list manager tools. We also have the marketing savvy to look at results for signals clues that will make each send better than the last.

Follow suit with the major internet retailers and service providers, and get started building (or saving) your mailing list now!